Saturday, 7 November 2009

Where you buy booze

I recently concluded a poll with the question: “Where do you buy off-trade alcohol? (select all that apply)” There were 46 responses, broken down as follows:

Supermarket: 41 (89%)
Traditional off-licence: 10 (21%)
Discount off-licence: 5 (10%)
Specialist off-licence: 21 (45%)
Corner shop: 14 (30%)
Pub off-sales: 2 (4%)
Mail order/internet: 9 (19%)

This clearly underlines the dominance the supermarkets have achieved in the market. Given that quite a few beer enthusiasts read this blog, it’s not entirely surprising to see specialist off-licences come second. But the fact that corner shops come out ahead of traditional off-licences illustrates the problems that sector has been experiencing, recently leading to Thresher going into administration.

As an aside, earlier this evening I visited a specialist off-licence and bought six bottles of beer, three German, three British, at an average price per unit of 71.3p. Don Shenker would be proud of me!

1 comment:

  1. The larger supermarkets can have a decent choice, especially if you're prepared to stock up during their specials. They're also good for impulse purchases; I had no intention of buying any Brew Dog Zeitgeist on yesterday's Tesco visit but it seemed rude not to.

    I am slightly disturbed that there are relatively few specialist off-licenses. I'd hope there'd be enough of a market for more to thrive but it seems not. I only know of a couple round Manchester.

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