I’m conscious that this blog has turned into a running commentary on the government’s Covid policy, but given the way it has dominated the news agenda and the profound effect it has had on the pub trade it is impossible to avoid or downplay the subject. Back in July, there were hopes that things would start to slowly improve and return to normal but, especially following yesterday’s announcement of draconian new restrictions, we now seem to be descending ever deeper into a dystopian nightmare.
Some people in the industry have tried to put a brave face on the new measures, but it’s impossible to avoid the conclusion that they will lead to severe damage. The 10 pm curfew is the time by which all customers must leave, not last orders, meaning that even a pub nominally closing at 11 will lose 90 minutes’ trade, one closing at midnight or later considerably more. Some have talked about it increasing speed drinking, but I suspect the reality is that many customers simply won’t bother coming out at all. People can’t simply come out earlier if they have other things to do first.
For many restaurants, it won’t be just a case of losing a hour’s trade, but of losing one of two sittings during the evening, and thus half their entire business. And one well-known Manchester pub has already announced that they don’t see that it will be worth trading at all while the curfew is in force. From a personal point of view, it will scarcely affect me, as I’m very rarely in pubs in the late evening, but I recognise that for many pubs, especially urban wet-led locals, that’s when they do a major part of their business.
Yep. I just go out for a quiet couple of relaxing pints most evenings, have done for decades. This will not be an environment I will enjoy doing that in. It's only because licensees, staff and regulars are my friends that I've endured the current restrictions. Now?— Malty Goodness #KBF (@MildAndStout) September 22, 2020
Then there is the requirement for pub customers to wear masks at all times except when seated. I have already discussed this in depth in the context of Scotland, so I don’t propose to go over all of that again. But I have made the point before that what people may grudgingly put up with when doing something essential like grocery shopping may not be so welcome when taking part in what is supposed to be a relaxing leisure activity. This is certainly the experience of one pub landlady.
It is also the case that pubs are likely to be expected to enforce the mask rule, even though in practice it is impossible to do. In general, shops have not made any attempt to do this, taking the view that it is not their job to enforce. Under the 2010 Equalities Act, it is illegal to inquire as to the nature of someone’s disability or medical condition or to refuse them service on those grounds. As someone who works in the retail trade says “Where I work, we're told not to confront people who come into the shop without a mask. We have to assume they have a hidden disability, which we can't ask about either.”
I am a country pub landlady with quite a few employees-last week fully booked-today after announcement - phone & emails gone wild-ALL cancellations!people do not want to see or wear masks- I’m probably finished 🤦♀️— Margaux Leoville (@Cocolepooch) September 22, 2020
But there will be a public expectation for pubs to do it, even though it is a legal minefield. “Look at that pub letting all those people in without masks”. And, to be honest, some people with no valid grounds for exemption will inevitably try it on. If someone states they are exempt, there is nothing a pub can do. This may well lead to an unwelcoming atmosphere for people who do have genuine exemptions, and the possibility of harassment from other customers.
It’s also going to be well-nigh impossible for pubs to make customers don masks to go to the toilet or outside for a smoke, especially once they’ve had a few drinks. But pubs will inevitably be blamed if they don’t. The whole thing is going to cause huge difficulties and put licensees in a very awkward situation.
A further problem is the restriction of all licensed premises to table service only. Yes, some have pointed out that this is general practice on the Continent, and that some bars are successfully doing it already, both of which are true. However, British pubs are simply not set up to operate this way, either in their layout or their working procedures, and it will take some time to adjust, retrain staff and devise new ways of operating. It seems to have been dreamed up by people who never visit pubs and have no idea how they actually function.
It is also by definition more labour-intensive, as multiple trips to the service point now have to be done by staff rather than customers. This is why, on the Continent, the gap between bar and off-trade prices is generally much higher than in this country, despite the lower rates of duty. Yet financially hard-pressed pubs will be in no position to take on additional staff, although in practice the sheer lack of customers may mean this isn’t a problem.
It will also raise the perennial issue of how to actually attract the attention of waiting staff if you want a refill. In the past, many pubs had waiter service on the lounge side, and push-button bells around the walls to summon a server, but these have largely disappeared now, and even where they still exist they are no longer functional. I have written several times before on here of the often lamentable standard of restaurant service in this country, and I wouldn’t hold out much hope of it being any better in pubs with limited numbers of poorly trained staff. If you’re in a location distant from the bar, or in a beer garden, you may have a long wait to attract anyone’s attention.
I wrote last week about how winter is coming for the pub trade, and following this announcement it sadly looks as though it may well turn out to be a nuclear winter.